📦 Module 1: Introduction to Selling on Meesho

• What is Meesho? – Platform Overview
• Why Sell on Meesho?
• Zero Commission (Selected Categories)
• Easy Returns Management
• Pan India Delivery
• Weekly Payments
• Meesho vs Amazon vs Flipkart – Key Differences
• Who Can Sell on Meesho?
• Meesho Business Opportunities in India (2024–2025)
• What You Will Learn in This Course

📦 Module 2: Meesho Seller Account Setup

• Visit supplier.meesho.com
• Documents Required for Registration:
  • Mobile Number
  • Email Address
  • GSTIN
  • Bank Account Details
  • Pickup Address
• Seller Account Verification Process
• Seller Dashboard Overview:
  • My Products
  • Orders
  • Payments
  • Returns
  • Reports
• Completing Your Seller Profile

📦 Module 3: Product Research – What to Sell

• How to Find Winning Products
• Trending Categories on Meesho:
  • 👗 Women’s Clothing
  • 👶 Kids Wear
  • 🏠 Home & Kitchen
  • 💄 Beauty & Personal Care
  • 📱 Mobile Accessories
  • 👟 Footwear
• Product Research Techniques:
  • Competitor Research Using the Meesho App
  • Finding Best-Selling Products
  • Price Analysis
  • Demand vs Supply Analysis
  • Seasonal vs Evergreen Products
  • Profit Margin Calculation

📦 Module 4: Product Listing – Step by Step

Two Ways to Create Listings:

Single Listing

• Add Products One by One

Bulk Listing

• Upload Products Using Excel

Single Listing Process

• Catalog → Add New Product
• Select the Correct Category
• Choose the Appropriate Sub-category
• Enter Product Details
• Add Variants (Size, Color, etc.)
• Set Selling Price
• Update Stock Quantity
• Configure Pickup Location
• Submit for Approval

📦 Module 5: Product Title Optimization

• How to Write High-Converting Product Titles
• Title Formula:
  • Brand + Product Type + Key Feature + Size/Color
• Example:
  • Women’s Floral Print Kurti Set Cotton Fabric S–XXL
• Keyword Research Using Meesho Search
• What to Include in the Title:
  • Material
  • Color
  • Size Range
  • Occasion (Casual, Party, Office)
  • Style (A-Line, Straight, Anarkali)
• Understanding the 200-Character Limit
• Common Title Mistakes to Avoid

📦 Module 6: Writing Product Descriptions

• Product Description Structure
• First Line – Highlight the Most Important Feature
• Material & Fabric Details
• Size & Fit Information
• Care Instructions
• Package Contents
• Ideal Usage & Occasions
• Using Keywords Naturally
• Writing with Bullet Points
• Avoid Duplicate Content
• English vs Hindi Descriptions

📦 Module 7: Professional Product Images

Image Requirements

• Minimum Size: 500 × 500 Pixels
• Recommended Size: 1000 × 1000 Pixels
• White Background Preferred
• Bright and High-Quality Images
• Multiple Product Angles

Types of Images

• Main Image (Front View)
• Back View
• Close-up Detail Images
• Size Chart
• Lifestyle Images

Learn

• Taking Professional Photos with a Smartphone
• Using Free Tools:
  • Remove.bg
  • Canva
• Editing Apps:
  • Snapseed
  • Lightroom
• Common Image Mistakes

📦 Module 8: Pricing Strategy

• How to Set the Right Selling Price
• Pricing Formula:
  • Product Cost
  • Shipping Cost
  • Meesho Commission
  • GST
  • Profit Margin
  • Return Handling Cost
• Competitor Price Analysis
• Risks of Pricing Too Low
• Risks of Pricing Too High
• Festival Season Pricing
• Discount & Offer Strategies
• Break-even Point Calculation

📦 Module 9: Bulk Listing Using Excel

• Why Bulk Listing Is Important
• Downloading the Meesho Excel Template
• Filling the Template:
  • Product ID
  • Category
  • Title
  • Description
  • MRP
  • Selling Price
  • Stock
  • Image URLs
• Uploading the Excel File
• Fixing Upload Errors
• Listing 100+ Products at Once
• Catalog Management

📦 Module 10: Catalog Management

• What Is a Catalog?
• Single Product vs Catalog
• Managing Multiple Variants:
  • Sizes (S, M, L, XL, XXL)
  • Colors
  • Pack Sizes
• Editing Catalogs
• Updating Price
• Updating Stock
• Changing Images
• Reactivating Inactive Catalogs
• Managing Out-of-Stock Products
• Tracking Catalog Performance

📦 Module 11: Order Management

• What to Do After Receiving an Order
• Order Processing Workflow:
  • Accept Orders
  • Pack Products
  • Print Shipping Labels
  • Handover to Meesho Delivery Partner
• Choosing Packaging Materials
• Packing Fragile Products
• Order Cancellation Process
• Managing Pending Orders
• Bulk Order Processing

📦 Module 12: Returns & Refund Management

• Understanding Meesho Return Policy
• Common Return Reasons:
  • Wrong Size
  • Different Color
  • Damaged Product
  • Incorrect Item Delivered
  • Customer Changed Mind
• Tips to Reduce Returns
• Return Pickup Process
• Refund Timeline
• Reducing Return Losses
• Preventing Fake Returns

📦 Module 13: Meesho Ads – Promoted Listings

• Introduction to Meesho Ads
• How Promoted Listings Work
• Campaign Setup:
  • Create Campaign
  • Select Products
  • Set Budget
  • Configure Bids
• Understanding CPC (Cost Per Click)
• Tracking Ad Performance
• ROI Calculation
• Ad Optimization
• Promoting Best-Selling Products

📦 Module 14: Payments & Accounting

• Weekly Payment Cycle
• Understanding the Payment Dashboard
• Payment Deductions:
  • Commission
  • Return Charges
  • TDS
  • GST
• Payment Reconciliation
• Maintaining Accounts in Google Sheets
• GST Return Filing for Sellers
• Monthly Profit & Loss Calculation

📦 Module 15: Scaling Your Business

• Growing from 10 Orders to 100 Orders
• Identifying Best-Selling Products
• Inventory Management
• Finding Wholesale Suppliers
• Major Wholesale Markets:
  • Delhi – Chandni Chowk
  • Surat – Textile Market
  • Mumbai – Dharavi
  • Agra – Leather Goods Market
• Building Your Private Label Brand
• Expanding into Multiple Categories
• Hiring a Team to Scale Operations

🎁 Bonus Module: Advanced Selling Strategies

• Becoming a Top Meesho Seller
• Getting More 5-Star Customer Reviews
• Festival Sales Strategy:
  • Diwali
  • Eid
  • Holi
• How to Outperform Competitors
• Dropshipping on Meesho
• Meesho + Instagram Marketing Strategy
• Building a WhatsApp Reseller Network
• ₹100,000/Month Business Growth Plan

📊 Course Structure Summary

Total Duration: Approximately 7 Weeks

🛠️ Tools Used Throughout the Course

🎓 Course Outcomes

By the end of this course, students will be able to:

• ✅ Become a Professional Meesho Seller
• ✅ Create Fully Optimized Product Listings
• ✅ Manage Orders Efficiently
• ✅ Run High-Performing Meesho Ads
• ✅ Build a Home-Based E-commerce Business
• ✅ Earn ₹20,000 to ₹100,000+ per month (results vary based on products, pricing, demand, and execution)
• ✅ Receive an Official Course Completion Certificate from DigiWebEngineers