3-Day Practical Live Course
By DigiWebEngineers.org
Duration: 3 Days
Mode: Live Practical Training
Level: Beginner → Advanced
Focus: Practical Implementation
Tools: ChatGPT + Google Tag Manager + GA4
🟢 DAY 1 — Conversion Tracking Fundamentals
Module 1: Conversion Tracking Basics
- Conversion tracking kya hai?
- Events vs conversions
- Lead tracking
- Form submission tracking
- Button click tracking
- WhatsApp click tracking
- Phone click tracking
- Purchase tracking
- Conversion values
- Tracking strategy
Module 2: Google Tag Manager Setup
- GTM account creation
- Web container setup
- GTM installation
- Tags
- Triggers
- Variables
- Preview & Debug mode
- Publish & Version control
Module 3: Website Event Tracking
Practical tracking setup:
- Contact form
- Lead form
- WhatsApp button
- Phone button
- CTA button
- Download button
- External links
- Scroll tracking
- Page engagement
Day 1 Practical Project
Build a complete GTM tracking system for a demo website.
🔵 DAY 2 — GA4 + GTM Practical Tracking
Module 4: GA4 Setup
- GA4 property setup
- Web data stream
- Measurement ID
- Website integration
- Events
- Parameters
- Key events
- DebugView
Module 5: GTM → GA4 Events
Students practically create:
generate_lead
form_submit
whatsapp_click
phone_click
cta_click
purchase
download
contact_click
Module 6: Custom Events
- Custom event strategy
- Event parameters
- Dynamic values
- Data Layer basics
- Custom HTML tags
- JavaScript-based events
- Testing events
Module 7: GA4 Reporting
- Realtime reports
- Events report
- Key events
- User activity
- Traffic acquisition
- Engagement
- Conversion analysis
Day 2 Practical Project
Build a complete GA4 + GTM event tracking system for a business website.
🟣 DAY 3 — ChatGPT + Advanced Tracking + Debugging
Module 8: ChatGPT for GTM & GA4
Students learn how to use ChatGPT for:
- Tracking strategy
- Event naming
- GTM tag creation
- Trigger logic
- Variable planning
- Data Layer planning
- JavaScript tracking
- Debugging
- Error analysis
- Tracking documentation
Practical Prompts
Prompt 1:
Create a complete GA4 event tracking plan for my lead generation website.
Prompt 2:
Create a Google Tag Manager trigger for tracking WhatsApp button clicks.
Prompt 3:
Write JavaScript to push a generate_lead event into the dataLayer.
Prompt 4:
Analyze this GTM error and explain how to fix it step by step.
🔥 Module 9 — Advanced Tracking
Track These Events
Form → GTM → GA4
WhatsApp Click → GTM → GA4
Phone Click → GTM → GA4
CTA Click → GTM → GA4
Purchase → GTM → GA4
Custom Event → Data Layer → GA4
Advanced Topics
- Data Layer
- Custom parameters
- Dynamic values
- Transaction ID
- Ecommerce tracking
- Custom HTML
- JavaScript variables
- Cross-domain tracking basics
- Duplicate event prevention
🛠️ Module 10 — Tracking Debugging
Students learn to identify:
❌ Event not firing
❌ Wrong trigger
❌ Wrong variable
❌ GTM installation problem
❌ GA4 event missing
❌ Duplicate events
❌ Incorrect parameters
❌ Data Layer errors
❌ JavaScript errors
Tools
- GTM Preview
- Tag Assistant
- GA4 DebugView
- Browser Developer Tools
- ChatGPT
🧪 FINAL PRACTICAL PROJECT
Students create a complete tracking system:
Website
↓
Google Tag Manager
↓
Tags + Triggers + Variables
↓
GA4 Events
↓
Key Events
↓
GA4 Reports
Final Project
✅ Lead Tracking
✅ Form Tracking
✅ WhatsApp Tracking
✅ Phone Click Tracking
✅ CTA Tracking
✅ Purchase Tracking
✅ GA4 Events
✅ Data Layer
✅ Custom Parameters
✅ GTM Debugging
✅ ChatGPT-Assisted Tracking
🎓 COURSE OUTCOME
Course complete hone ke baad students:
- GTM independently setup kar sakenge
- GA4 events create kar sakenge
- Website conversions track kar sakenge
- WhatsApp & phone clicks track kar sakenge
- Forms track kar sakenge
- Data Layer understand kar sakenge
- Custom events bana sakenge
- GTM debugging kar sakenge
- GA4 reports analyze kar sakenge
- ChatGPT se tracking code aur implementation strategy develop kar sakenge
Course Name for DigiWebEngineers.org
ChatGPT + Google Tag Manager + GA4 Conversion Tracking Masterclass — 3 Day Practical Course
DigiWebEngineers.org — Learn Digital Marketing Practically